Strategic Management (730N1)
Strategic Management (Business & Management)
Module 730N1
Module details for 2025/26.
15 credits
FHEQ Level 7 (Masters)
Module Outline
This course aims to give students a strong grasp of the issues, tools and theoretical perspectives underlying the practice of strategy and its links with management. Using a combination of theory, practice and cases students will learn how to apply principles of strategy to companies.
The course begins by covering key skills and tools for strategic analysis. These include tools for analysing a firm's macroenvironment and competitive environment, as well as an organisation's own resources and capabilities. It then provides an in-depth summary of the strategy process as it is used by managers, and then discusses the range of theoretical perspectives that inform our understanding of this process.
Module learning outcomes
Evaluate and apply major strategic concepts, models and frameworks of strategic management.
Critically examine the different processes and stages through which strategy is formulated and implemented within organisations.
To defend and apply a range of models, theories for strategic management by drawing upon current research.
To develop critical and strategic thinking by understanding the environment factors (micro and macro) in the process
| Type | Timing | Weighting |
|---|---|---|
| Coursework | 40.00% | |
| Coursework components. Weighted as shown below. | ||
| Group Presentation | T2 Week 6 | 100.00% |
| Essay (2500 words) | Semester 2 Assessment Week 1 Thu 16:00 | 60.00% |
Timing
Submission deadlines may vary for different types of assignment/groups of students.
Weighting
Coursework components (if listed) total 100% of the overall coursework weighting value.
| Term | Method | Duration | Week pattern |
|---|---|---|---|
| Spring Semester | Workshop | 3 hours | 11111111111 |
How to read the week pattern
The numbers indicate the weeks of the term and how many events take place each week.
Dr Rana Zayadin
Convenor, Assess convenor
/profiles/557460
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